Progressive Pulse — Transforming Ideas into Digital Innovation
Digital Strategy
Visual Language
Content Direction
Website Design
Interactive Style Guide
"Progressive Pulse" was a transformative project in partnership with XYZ Corporation, centered on elevating their digital branding strategies to new heights.
Our objective was to create a cohesive and impactful digital brand identity that resonated with the target audience, conveyed the brand's values, and drove engagement across digital platforms.
Relationship
– Progressive Pulse is a website redesign project that aimed to elevate the user experience and improve brand identity for a tech company. Our team worked closely with the client to understand their target audience, brand values, and business goals in order to create a modern and visually appealing design that would capture the attention of potential customers.
Intersecting Strategy with Design
Through in-depth strategic discovery and integrating our findings into the design process, BLVR told the story of who Rushing really was. We conveyed the most authentic brand elements to clearly represent Rushing in each design feature possible. By entirely recreating their logo and establishing a fresh color palette, we brought new energy into Rushing. We laced their passionate strategy into every avenue of the elevated brand identity to reestablish Rushing as the truest version that they could be.